Activities completed
Screening of Kashmiri Paper Mache
Dissemination of Information About the Paired State
Documentary
Ministry of Tourism - Institute of Hotel Management (IHM)
Tamil Nadu : Jammu-Kashmir and Ladakh
23-02-2021 to 23-02-2021
INSTITUTE OF HOTEL MANAGEMENT CATERING TECHNOLOGY AND APPLIED NUTRITION, CHENNAI
IHM CHENNAI
Arts and Crafts of Kashmir
EBSB outdoor branding at Jabalpur Airport by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Madhya Pradesh : Manipur and Nagaland
22-02-2021 to 04-03-2021
Jabalpur Airport, Madhya Pradesh
20000
India Tourism Mumbai has been undertaken EBSB outdoor branding at Jabalpur Airport, Madhya Pradesh for one month. Specially designed EBSB creative highlighting Loktak Lake, Manipur & Dzongu Valley Nagaland and Orchha Fort complex Madhya Pradesh were promoted though this advertisement as MP, Manipur & Nagaland are paired state under EBSB initiative.
Paid Trip for EBSB Quiz winner from western region-India Tourism Mumbai
Tours and Camps
Sightseeing
Ministry of Tourism
Gujarat : Chhattisgarh
22-02-2021 to 23-02-2021
Gujarat
2
As a part of "Ek Bharat Shrestha Bharat " activities, Ministry of Tourism, Government of India in association with Mygov platform conducted EBSB Quiz Competition from 1st January 2020 to 30th June 2020. As per the instructions received from MOT, India Tourism Mumbai provided paid holiday two (winner + one companion) to the pairing state (2 Nights and 3 Days) to winners of Ek Bharat Shrestha Bharat (EBSB) quiz contest. Arrangement of ground hospitality including Airfare, accommodation with meals, transport for transfers & sightseeing, guide fees, Entry fees etc. made through IATO. Accordingly, Mr. Ishan Verma from Raipur, Chhattisgarh winner from western region was provided 2 Nights/3 Days paid holiday along with his companion to Gujarat state as Gujarat and Chhattisgarh are paired state under EBSB.
Himachali Cuisine Cooking Demonstration with paired IHM
Online Interactions
Other online activities
Ministry of Tourism - Institute of Hotel Management (IHM)
Himachal Pradesh : Kerala
18-02-2021 to 18-02-2021
CIHM SHIMLA
Online
75
Himachali Cuisine Cooking Demonstration with paired IHM
EBSB outdoor branding at Pune airport by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Maharashtra : Odisha
18-02-2021 to 04-03-2021
Pune International Airport
160000
India Tourism Mumbai has been undertaken EBSB outdoor branding for one month from 18th Feb. 2021 inside Pune Airport Domestic Departure Security Hold. specially designed EBSB creatives highlighting Elephanta Caves in Maharashtra and Lingaraj Temple in Odisha promoted through this outdoor campaign as Maharashtra and Odisha are paired state under EBSB initiative
Ek Bharat Shreshtha Bharat Branding during ADTOI Annual convention by India Tourism Mumbai
Dissemination of Information About the Paired State
Tourism Stakeholders workshops
Ministry of Tourism
Gujarat : Chhattisgarh
12-02-2021 to 14-02-2021
Tent City, Statue of Unity, Kevadia, Gujarat
400
The three-day ADTOI 10th Annual Convention-cum-Exhibition at the Statue of Unity (SOU), Tent City 2 in Kevadia was held from 12-14 Feb. 2021. The theme of the convention was: ‘Domestic Tourism – Hope for the revival- Dekho Apna Desh’. This three-day convention was jointly organized by the Ministry of Tourism and ADTOI with support from Gujarat Tourism. The objective of the conference was towards building public confidence to travel for the revival of domestic tourism in the country and was attended by around 400 delegates comprising of ADTOI members from across India, hoteliers, airlines representatives, senior government officials, media-persons among other stakeholders of the tourism industry. Secretary, Ministry of Tourism was the chief Guest and Additional Director General (Tourism) attended this Convention. The Ministry of Tourism invited 34 media persons from Delhi, Mumbai, Bhopal, Chennai and Raipur to participate in the convention and showcase the Kevadia Circuit to the media. India Tourism Mumbai coordinated the logistics for the stay and travel of the 34-member media team including 8 invited media journalists from Raipur, Chhattisgarh as Gujarat and Chhattisgarh are paired state under EBSB and also undertook a massive branding of EBSB Paired states all across the venue.
Paid Trip for EBSB Quiz winner from western region-India Tourism Mumbai
Tours and Camps
Sightseeing
Ministry of Tourism
Chandigarh and Puducherry : Dadra and Nagar Haveli and Daman and Diu
11-02-2021 to 15-02-2021
Puducherry
2
As a part of "Ek Bharat Shrestha Bharat " activities, Ministry of Tourism, Government of India in association with Mygov platform conducted EBSB Quiz Competition from 1st January 2020 to 30th June 2020. As per the instructions received from MOT, India Tourism Mumbai provided paid holiday two (winner + one companion) to the pairing state (2 Nights and 3 Days) to winners of Ek Bharat Shrestha Bharat (EBSB) quiz contest. Arrangement of ground hospitality including Airfare, accommodation with meals, transport for transfers & sightseeing, guide fees, Entry fees etc. made through IATO. Accordingly, Mr. Sushil Anilkumar Chauhan from Diu winner from western region was provided 2 Nights/3 Days paid holiday along with his companion to Puducherry as Puducherry and Daman & Diu are paired UTs under EBSB Initiative
EBSB outdoor branding at Vadodara Airport by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Gujarat : Chhattisgarh
11-02-2021 to 04-03-2021
Vadodara Airport, Gujarat
38000
India Tourism Mumbai has been undertaken Ek Bharat Shrestha Bharat and Dekho Apna Desh outdoor branding at Vadodara Airport by displaying backlit signage at Arrival Terminal – Way to Right side Exit. The branding will be for one-month from 11th February 2021. Specially designed EBSB creative highlighting Statue of Unity, Gujarat and Chitrakote waterfalls, Chhattisgarh were promoted though this advertisement as Gujarat and Chhattisgarh are paired state under EBSB Initiative
EBSB Branding during India Travel Mart, Goa by India Tourism Goa
Dissemination of Information About the Paired State
Exhibitions about tourist places of paired states
Ministry of Tourism
Goa : Jharkhand
11-02-2021 to 13-02-2021
Panaji Convention Centre, Goa
200
India Tourism Goa participated in the India Travel Mart, A Travel Expo held from 11-13 February 2021 at Goa. Over three days of fest More than 200 visitors visited Incredible India stall, which was prominently located in the Expo. The Incredible India stall showcased the Tourism potential of Jharkhand under Ek Bharat Shrestha Bharat (EBSB) initiative and The Incredible India stall also decorated with Jharkhand theme.
Online Chhattisgarhi Thali demo Presentation
Online Interactions
Other online activities
Ministry of Tourism - Institute of Hotel Management (IHM)
Gujarat : Chhattisgarh
11-02-2021 to 11-02-2021
CIHM GANDHINAGAR
Online
71
There was a meeting conducted for the semester students describing the details about the traditional cuisine and dishes of chattisgarh. The demonstration involved the pictures of dishes with a brief method of preparation and the final presentation of the complete chattisgarhi Thali . This activity focus on Cuisine, Authenticity of the state.
Intra college Collage Making Competition - Virtual Mode - on the theme SPECTACULAR SIKKIM
Dissemination of Information About the Paired State
Drawing and painting competition about Tourist Attraction of Paired States
Ministry of Tourism - Institute of Hotel Management (IHM)
Delhi : Sikkim
11-02-2021 to 24-02-2021
CIHM PUSA, NEW DELHI
Institute of Hotel Management Pusa, New Delhi
8
An Intra college Collage Making Competition was organized virtually on the theme SPECTACULAR SIKKIM. The Institute had received participation on the given theme depicting the diverse cultural heritage, flora and fauna & culinary heritage of the Sikkim
Traditional costume and festivals of Manipur, Nagaland and Madhya Pradesh
Cultural Exchange
Cultural Programmes – Dance, Music, Drama, Literary Festivals, Lecture- Demonstrations in schools, colleges
Ministry of Tourism - Institute of Hotel Management (IHM)
Madhya Pradesh : Manipur and Nagaland
10-02-2021 to 10-02-2021
CIHM GWALIOR
IHM Gwalior
21
The idea behind the competition was to promote and create awareness about the festivals of paired states i.e., Manipur, Nagaland and Madhya Pradesh. The students of the first year in IHM Gwalior from in and Gwalior city were the main participants in the event. The resource persons for the event were: 1. Mr. Abhinav Bhat (Assistant Lecturer, IHM Gwalior) 2. Mr. Rajat Roy Chowdhury (Assistant Lecturer, IHM Gwalior )
EBSB Evening for the Atulya Ganga Yatris
Cultural Exchange
Cultural Programmes – Dance, Music, Drama, Literary Festivals, Lecture- Demonstrations in schools, colleges
Ministry of Tourism - India Tourism
09-02-2021 to 09-02-2021
Kolkata
50
Indiatourism Kolkata organises Ek Bharat Srestha Bharat Cultural Programme at the Welcome Ceremony of Atulya Ganga Parikrama Yatris on 9.02.2021. This event has been telecasted at the Facebook Page of Indiatourism Kolkata.
EBSB outdoor branding at Indore, Madhya Pradesh by India Tourism Mumbai
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism
Madhya Pradesh : Manipur and Nagaland
08-02-2021 to 28-02-2021
Indore
40
India Tourism Indore has been undertaken massive EBSB outdoor branding for the month of February 2021 across Indore city through hoardings- Signage on street poles. Specially designed all EBSB paired state and UTs creatives widely promoted across the city. A total of 40 hoardings- Signage on street poles placed by the India Tourism Indore across Indore City.
Alluring the Art - Sketching the Beauty of Assam and Rajasthan
Cultural Exchange
Display of the culture of the paired state trough traditional dresses, creating local ambience, traditional music and dance, traditional paintings
Ministry of Tourism - Institute of Hotel Management (IHM)
Rajasthan : Assam
08-02-2021 to 16-02-2021
CIHM JAIPUR
Online Activity
30
As part of Ek Bharat Shreshtha Bharat initiative, IHM Jaipur organized a sketching/painting activity on the topic “Alluring the Art” (sketching the beauty of Assam and Rajasthan).. The students were required to prepare and send their genuine images of Paintings/sketches made by them by their own on the topic given ( their sketches/paintings showing cultural/historical beauty of Assam and Rajasthan). The activity was aimed at making students aware and appreciative of the culture and practices of Assam through a the activity based learning approach.
